WooTrack - POAS Plugin for WooCommerce

Alin Catrinoiu Barna built WooTrack because he saw a problem every WooCommerce store running Google Ads has: they know their revenue, but they don't know their profit. That's because revenue doesn't account for COGS, shipping costs, platform fees, and refunds. So stores are spending thousands on ads thinking they're winning when they're actually losing money on every order. WooTrack fixes that in real-time.

It's a POAS plugin—Profit-on-Ad-Spend—which means it tracks actual net profit per campaign instead of just vanity revenue. Itauto-syncs product feeds including variations, handles GCLID deduplication so you don't pay for the same conversion twice, supports Enhanced Conversions, and works with Performance Max. All that for a flat $14.99/month. That's cheaper than most ad spend wasted on a single bad campaign.

The plugin space is crowded with analytics tools that show you what happened. WooTrack shows you what you actually made. It plugs right into WooCommerce and Google Ads and does the math nobody wants to do manually. Founded in 2026, this is a fresh take on a problem that's been ignored for too long—no spreadsheets, no guessing, just profit numbers that you can actually trust.