Rodeo by TwelveLabs
Describe your shot. Rodeo builds your first cut.

Our Take
Tina Chhabra, Jared Salois, Christine Lim, Jae Lee, James Le, Ryan Khurana, and Bjay Kamwa. That's seven people building at TwelveLabs, and their new product Rodeo just dropped on Product Hunt. Their pitch: "Describe your shot. Rodeo builds your first cut."
If you've ever stared at hours of footage wondering where to even start trimming, that's the problem. Rodeo uses TwelveLabs' deep video understanding AI to listen, watch, and assemble your first edit—just tell it what you need. Think of it as having an editor who never sleeps and doesn't complain about proxy workflows.
They're targeting enterprises sitting on massive video libraries—media companies, marketers, ed-tech platforms with tens of thousands of clips and no way to make sense of any of it. The form asks about 40TB+ libraries. That's not casual creators. That's serious video ops with serious storage costs.
No funding numbers, no ARR, no headcount to report yet. Seven founders shipping on Product Hunt usually means they're either pre-seed or just getting started. But the underlying tech—deep video understanding—is the real moat. Video is the hardest medium to crack, and whoever figures it out owns the next decade of content.
Based in the Bay Area. Hiring or raising? They should be.
Key Facts
The people behind Rodeo by TwelveLabs
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